Meet The Team
Through our proprietary theory and framework, we believe that true transformation occurs across all four quadrants of health.
Janice Taylor
CEO
Renowned for her transformative approach to emotional fitness and over 30 years of pioneering study. A visionary leader, author, 3X Founder, real estate investor and proud mother, Janice is dedicated to redefining well-being and empowering others to break free from emotional pain and live authentically.
Our Team
Kristy Kilcup
Chief Commercial Officer
Visionary entrepreneur with 30 years in wellness and 20 in leadership. Built mission-driven brands and guided emotional healing through coaching, education, and innovation.
Joe Eviatar
Chief Knowledge Officer
After 35 years as a leading oculo-facial plastic surgeon and aesthetic medicine expert in Manhattan, Dr. Eviatar transitioned into life and health coaching, guiding clients toward profound inside-out transformation and holistic well-being.
Christina Dostie
Head of Coach Relations
Seasoned wellness entrepreneur and operator with 25+ years’ experience. Scaled systems, led teams, and built high-impact businesses in coaching, operations, and strategy.
Natalie Macdonald
Head of Sports Division
Registered Therapeutic Counsellor and endurance athlete advancing Emotional Fitness in elite sport; integrates clinical expertise with performance psychology to strengthen resilience, regulate the emotional system, and elevate focus, recovery, and overall performance outcomes.
Deanna Rose
Head of HR
Global HR professional with 13 years’ experience across four startups, integrating people strategy and holistic wellness. Certified practitioner in reiki, yoga, and meditation, fostering cultures of balance, growth, and conscious leadership worldwide.
Sandy Morris
Head Of Retreat Logistics
Logistics Coordinator with years of experience planning and implementing events. Many years in the construction industry planning and scheduling residential builds. Master of logistics and trades.
Mary Walker
Head of Coach Education
Psychotherapist and transformational coach with 20 years’ experience, including 11 with active-duty military; expert in trauma, chronic pain, and emotional endurance, guiding individuals to transform adversity into resilience and strength through mind-body mastery..
Peter Hassen
Strategic Advisor
Distinguished sports marketing executive with 20+ years leading brand strategy, sponsorships, and fan engagement. Former Chicago Blackhawks marketing visionary behind Forbes’ “greatest turnaround in sports business history” and the award-winning “One Goal” campaign.
Danielle Pancho
Executive Assistant to the CEO
Trusted Executive Assistant specializing in executive coordination, calendar management, and workflow optimization. Serving as the organizational backbone, driving clarity, consistency, and momentum while ensuring seamless communication and operational excellence across the team..